At a time when the Swiss economy is navigating global uncertainties yet still heading toward moderate growth, companies face a central challenge: How can they attract top talent in a tight labor market - and, more importantly, retain and develop them over the long term?
And what role does leadership play in this, especially when many leaders and organizations struggle to connect with the values and mindset of Gen Z?
My philosophy: Leadership can be light, effective, and fulfilling - if you know how to lead.
In a working world increasingly shaped by AI, hybrid models, and mental stress, this philosophy offers a clear alternative to the traditional “busy manager” - a figure often at odds with the healthier work-life-balance model preferred by younger generations. Modern leadership is about asking the right questions. Today’s leaders don’t need to have all the answers - they need to ask the right questions. Those who help their people grow don’t need more pressure and a “I-know-it-all-mentality” - they need a model that provides clarity, focus, and relief.
That’s how you create attraction and impact as a leader.
Numerous studies show that employees don’t leave companies - they leave their leaders. The reverse is also true: They stay because of their leaders and their teams.
Means: Employer branding is one of the most important responsibility for leaders! Companies that prioritize modern leadership values, mental well-being, and flexible work models don’t just attract talent - they build real and long lasting loyalty. This is especially true in Switzerland, where demographic shifts and increasing competition from attractive international job markets are making talents even harder to find and bind in the future.
Great leaders are becoming role models for top talents. And that’s exactly what Switzerland needs: Leaders, not managers. In a time of economic stability and digital transformation, we need people who lead with clarity, balance, and energy. Because: Success doesn’t come from working harder - but from leading smarter.