Marketing Leaders Summit

  • 10th September 2026
  • Accenture- Sihlstrasse 34, 8001 Zürich
  •  05:30 PM - 09:00 PM
  • Hybrid
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Event Detail Information

Price List

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Organizer

SwissMBAs

Organizer Name : SwissMBAs

Speakers Information

Mr. Wim Roelfs

Mr. Wim Roelfs

Lead Accenture Song Zurich, Accenture

Mr. Markus Bucheli

Mr. Markus Bucheli

Head of Marketing & Market Communications, Helvetia

Ms. Lara Jelinski

Ms. Lara Jelinski

Chief Growth Officer, dentsu

Stéphane Carlier

Stéphane Carlier

Global Head of Digital Marketing, Center of Excellence, Logitech

Mr. Gian Berger

Mr. Gian Berger

Head of Product & Business Development Retail Media, Migros

Mr. Michael Wegmüller

Mr. Michael Wegmüller

Co-Founder & MD, Artifact SA

Mr. David Friedman

Mr. David Friedman

Vice President Corporate Marketing, Datwyler Group

Event Schedule

05:30 PM - 06:00 PM

Door Open & Registration

06:00 PM - 06:15 PM

Welcome Speech

Laure Golly, Founder & Managing Director, Olympia Advisory
Wim Roelfs, Deputy Lead Switzerland, Accenture
Dr. Marc Andre Schauwecker, President, SwissMBAs

06:15 PM - 06:35 PM

Keynote 1

Topic: GenAI landscape
Michael Wegmüller, Co-Founder,  Artifact

06:35 PM - 06:45 PM

Keynote 2

Topic: how Migros benefits from AI
Gian Berger, Head of Product & Business Development Retail Media, Migros Retail

06:45 PM - 07:45 PM

Panel Discussion and Q&A

  • Markus Bucheli, Head of Marketing & Market Communications, Helvetia
  • Lara Jelinski, Chief Growth Officer, dentsu
  • Stéphane Carlier, Global Head of Digital Marketing, Center of Excellence, Logitech
  • David Friedman, Vice President Corporate Marketing, Datwyler Group

Moderated by: Laure Golly, Founder & Managing Director, Olympia Advisory

07:45 PM - 08:00 PM

Closing Speech

08:00 PM - 09:00 PM

Networking Apéro & Live AI Demos by Accenture

"By attending this event, you consent to being photographed or recorded for promotional and documentation purposes. If you do not wish to appear in our media, please notify us in advance or at the event. For questions or to withdraw consent, contact info@swissmbas.com. For more details about how we treat your data, please see our data protection policy (here https://swissmbas.com/page/privacy-policy)."